Understand the Challenges and Opportunities
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Recover vines after cold damage
Read changes in wine demand
Compare wine supply by region and vintage
Separate wine production, trade and sales
Plan winery visits using evidence
Read winery visitor surveys correctly
Choose research that fits the winery question
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Plan winery visits using evidence
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Plan winery visits using evidence
Plan winery visits using evidence
Sources
Sources
Destination BC: Wine Sector Tourism Profile, March 2025
Published 2025-03
Hochschule Geisenheim University and partners: Global Wine Tourism Report 2025
Published 2025
Deloitte for Wine Growers Canada: Canada’s Wine Supercluster, May 2026, analysis as of March 2, 2026
Published 2026-05